Thursday, October 31, 2019

Reflection paper Essay Example | Topics and Well Written Essays - 500 words - 43

Reflection paper - Essay Example of the experiences I have had both in my life as a practicing nurse and as a health care service seeker makes me confident to say that technology cannot replace the care given by nurses. This is not to imply that I am opposed to the evolution, but rather to show that the use of such advancements should only supplement the care given by health professionals. One instant which is still fresh in my mind was when I was hospitalized as I was just about to deliver. During the pregnancy, I had always being in good health and this made me certain that I was going to have a normal delivery. As a care giver, I always believe that a normal delivery is the best. Things, however, changed when I was informed that I had to undergo the caesarean section surgery. This caught me by surprise considering that I had not shown any signs of a complication. Caesarian section surgery is a very innovative and important procedure, which has helped many expectant mothers who cannot deliver normally (American Baby Team, 2014). This procedure can be pre-arranged or resorted to due to unforeseen complications like my case. In the latter, it may be necessary because the baby is distressed, in a breech position or if the mother has had the procedure before (Carlson, Eisenstat & Ziporyn, 2012). I didn’t have any of these conditions and my pregnancy had been a ve ry normal one. Undergoing the surgery really affected me psychologically. I could not believe it since I was healthy and capable of having a normal delivery. After having my baby, I was not only distressed, but also upset. I was disappointed in myself for not being able to avoid the process. All I could do was sleep the whole day. This state was even affecting my recovery from the procedure. Luckily for me one of the nurses noticed my strange behavior and state of distress. She came to me and asked why I was in such a state yet I needed to relax and recover to be able to take care of my baby. I found courage and explained to her the

Tuesday, October 29, 2019

How Life has been Good to me Essay Example for Free

How Life has been Good to me Essay I am a happy person. I have everything that I could ever want in my life. I am single, and yet I have the company and friendship of many. I have a good job, adequate money in the bank, and a nice house. Nevertheless, I am of the firm belief that whether or not I possess these material things, I will remain a happy person. A person’s happiness can be based on a variety of things, which could be of tangible or incorporeal nature. Happiness is a feeling that is based on an individual’s manner of thinking, philosophy in life, or religious belief. Happiness could consist in having nothing to worry about, or being in the company of loved ones. The source of happiness is as unique as every individual person. (Philosophy – Life – Happiness – Creativity). My happiness is based on my appreciation of every little thing that God has put in my way. I realize that I have been lucky because I do not live in poverty. I am fortunate enough to possess material things that make my life comfortable. I am also being prepared to be self-sufficient, as I am going through college. For all of these blessings, I have no other option but to be happy. I am optimistic about how the rest of my life will turn out. I am hoping it would still be as pleasant as the present, although I would not be sad if I encounter some rough road ahead. I believe trials make people strong. Finally, I believe I owe my happiness to God, who is the reason why I am enjoying everything that I have in the present, or will have in the future. I also believe that God is the reason why there is no second in my life that I feel empty. I know that I shall feel happy, for as long as I have God watching over me. Reference Philosophy Life Happiness Creativity. Retrieved February 18, 2007, from http://huizen. daxis. nl/~henkt/happiness. htm

Sunday, October 27, 2019

Business Analysis Porters Five Forces Model Information Technology Essay

Business Analysis Porters Five Forces Model Information Technology Essay An appropriate system is essential for Aalsmeer to support its e-business. Once the system is installed, Aalsmeer has to ensure the new system is stability, safety and suitable for all their business partners and customers. Additionally, the system security is important too. All the business processing, buyers and sellers information, financial information etc. should be protected. Lastly, must be sure that all these new system has already tested and always keep maintenance to improve and increase the business partner and customers confidence for their business dealings. 1.3 Business Analysis Porters Five Forces Model For many enterprises, they keep contend the problem of gaining profitability. Porters five forces role provides suggested points which we can extend a broad and sophisticate analysis of competitive position. This typically use for creating strategy, plans or making decisions in a business (Maxi-Pedia, 2011). Simultaneously, it is a useful way to conduct five forces analysis of an industrys attractiveness to construct a checklist based on Porters seminal work. (Walker, Jr., O.C. Mullins, J.W., 2008) Porters Five Forces Explanation Supplier Powers A firm that supply the flowers and services to Aalsmeer. A large number of suppliers provide more options to Aalsmeer and the end buyers-customers. The size of supplier effect the ability of substitute. Substitutes The buyers willingness is affected by the affordable price and high quality service. The elastic price affects the demand because the customers having the alternative of choices. Similar product with different price will lead buyers change their buying substitute. Rivalry The competitors in the same industry provide the similar products and services. The new market entrance in the same industry to share the market space. Introduce the new or unique product to attract the customer. Buyer Powers A profitable company is depends in the large amount of customers and buying volume that affected by buyers. Provide delivery service by using product differentiation strategy to attract the customers. The price should be relatively elastic to buyers with the relatively elastic of demand. For example, charge high price during the peak season. Expect the ability of buyer and potential buyer for Aalsmeers product to compete with same industry. New Market Entrance There are high barrier to entry in flower industry with traditional way of transaction. It is better to maintain the high cost to compete with other new competitors. Also, the stability cash flow and profit of a firm can be reduced the risk. New market using e-Business to enter the new market, so Aalsmeer might be knowledgeable for new market entrance. A firm should be competed in order to improve their ability in the same industry. Table 2: Porters five forces Figure 2: Porters Five forces Model (source from: http://www.maxi-pedia.com/Five+Forces+model+by+Michael+Porter) 2.0 Strategies 2.1 Low-cost Leadership Low-cost leadership strategy is useful for Aalsmeer Flower Auction which is achieves the lowest operational costs and the lowest prices. Low-cost leadership able to provide lowest-cost goods but high quality services meanwhile reduces problems towards the consumers. The key element of Aalsmeers low-cost leadership strategy is the interface to supply chain in order to respond to the change of customer requirements. In order to gain competitive advantage, Aalsmeer has to change the traditional business way, it is because of the electronically driven flower market (FTMS college, n.d.). Firstly, its create innovation in Aalsmeer from traditional way. These strategies redefine value chain means that Aalsmeer do not need to go through middle man and will straight forward to customers, wholesalers or retailers. Meanwhile, retailer can straight away order the flower with the auction and do not have to pass through the process that transaction with cash and carry stores and others. Consequences, things would go on easier if retailers can access to their information to serve their needs and suppliers knowing stock availability to respond to their needs. In this case, Aalsmeer able to continuous replenish once receive order for new merchandise of fresh flowers from retailer when stock are limited. This enables the higher speed in production, order, and payment cycles meanwhile reduce operation and procur ement cost and increase productivity. Through the web site, the customers, wholesalers, exporters, importers, cash and carry stores or retailers can place their order through online. Because they are order with large amount of flowers, the auction can give them discount or offer in order to strengthen the link between wholesalers and retailer. So that they will have more resource and more capital to compete with each other with low-cost leadership strategy because once they change from traditional business way to internet, for sure the flower cost will be cheaper than market price. The competitive advantages with satisfy consumer tastes which are provided fresher flower compare with market and deliver it to door step in the shortest time. In this case, the better example is Air Asia. Customers can book air flight ticket through Air Asia website with the requirements of personal details and make payment by credit card. The whole process will be done in 15 minutes. This is convenience, efficiency and effectiveness for the public. By applying this strategy in Aalsmeer Website is able to deliver the highest customer satisfaction by adapt retailer trustworthy. Through Aalsmeer Web site, visitors gain equivalent advantage as the walk in shoppers in the sophisticated services, for example online customer support system that able to track the ordering from customers and disclose the time of delivery to the customers. Customers able to shop through their personal page, refer to the online catalogue, place orders and deposit into the shopping cart. In addition, it will enable the innovation of auction because website selling or e-business is very unfamiliar at the earth. 2.2 Product Differentiation Product differentiation strategy can use to achieve the objective. Product differentiation means that use IS to enable the new services and products or even change the convenience of customers by using existing products and services (Laudon, K.C. Laudon, J.P., 2009). Nowadays, people prefer online order flower rather than walk in (Articlesbase, 2005-2011). Through the internet, customers can ask to send flower to anyone who lives in the other side of world. It is amazing that technology can do nowadays. (Riversdale Flowers, n.d.) Another example will be Dell Inc. They make sell directly to their customers using assemble-to-order manufacturing (SCM Focus, n.d.). Means that, customers can buy computers directly from Dells through the website or using a toll-free telephone number. Once Dells production received order, it will directs an assembly plant from an on-site warehouse to assemble the computer by using components based on the configuration specified, and then send to their customers. Therefore, Aalsmeer has to start to use product differentiation strategy which is create service that is personalized and customized to fit the accurate specifications of individual customers and strengthen the link with wholesalers and retailers. They can get supply and purchase from growers and buyers by using toll-free telephone number or by accessing Aalsmeers web site. Customer will also surely experience great convenience when they order flowers online. By using standard software to order tracking the product available, Aalsmeer would have the advantage to view through the inventory level from local growers or even growers from outside of the country by just one click without billing and traditional phone calls. In this case, the software able to ensure the supply fulfills the market demands especially during peak season like Valentines Day, Christmas Day etc. Apart from this, Aalsmeer can get the advantage to distribute flowers and plants to end customers. In the meantime, Aalsmeer can position itself to compete on the uniqueness of its products and services with characteristics of well-known brand image, a strong reputation. Obviously, product differentiation and low-cost leadership strategies helps Aalsmeer to increase market share because it can non-stop operate, which means 24 hours a days, as long as the internet connection is on. Therefore, it can be the whole world business. Simultaneously, with the strategy, the auction can gain more customers and gain more order, they can manage to have a more accurate ordering system. Hence, it will be a good opportunities for the auction to try out the new strategy. Information System (IS) and Information Technology (IT) IS and IT are used by organisations to develop their business through the electronic. It is to complete new efficiency level, profitability and competitiveness. Although the terms are typically used interchangeable, they are different. IS is interrelated components that manage information to support decision making and control and to help with analysis, visualization and product creation. It also more efficiency to tolerate and flourish, expand their reach to far-off locations, offer new products and services, reorganize jobs and workflow and significantly change the way they operated to reduce the expenditure. Additionally, IT is the hardware and software a business uses to achieve objective. (Scribd, n.d) 2.3 Enterprise Resource Planning (ERP) Nowadays, internet technology had created a highly synchronized industry value chain which called value web. This value web is a group of independent company, so Aalsmeer can use this IT to organize their value chain to online delivery service for their current market collectively. It will result in a less linear fashion that drives and operates by more customers than the Aalsmeers currently traditional value chain. Figure 3 shows that value web synchronizes the Aalsmeer online business workflow of customers, trading partner, and supplier in florist industry. Figure 3: Enterprise Resource Planning (ERP) (Source from: http://joomlacenterng.com/beta/open-solutions/erp-solutions) ERP is a system for Aalsmeer to easily keep tracking for wholesalers, importers, exporters, retailers and stock aging through internet. Moreover, when the customers place an order, the data will flow automatically to other parts of the auction. Meanwhile, wholesalers and retailers can get the latest Aalsmeers stock balance available and current prices through internet and also able to order on the spot. Customer relationship management (CRM) system helps to establish a single tool for Aalsmeer website and also in everyday business processes with retailers and growers. The internal CRM able to lowering inventory cost which link with the growers. Key values of external CRM are improved understanding with the high bargaining power of customers and speed up on decisions making, which can shorten the project durations on delivering services using e-business. The strategic necessity for front-office CRM and back-office, core-operation ERP comes from the differences in Aalsmeer vendors across the countries. Most of the companies used different systems but each system unconnected, thus CRM and EPR of enterprise application are chosen to close the gaps of suppliers and buyers. The essential of two systems is where it coax the independently front-office and back-office operations to work well together and incorporate as integrated suit to prompt replenishment of stock for the customers. Moreover, Supplier chain management system is for Aalsmeer to insert supplier database. This included term and offer prices by supplier, supplier companies detail and also flowers purchase entry data, reference number and prices (Tech-FAQ, n.d). Furthermore, the accounting department will be notified and send invoice to the customers. The representatives of customer service will record the progress of order through every step to update their orders and then inform the customers. Human resource management system is to manage the workers record. It offers benefits administration to workers by self-service for the contract information. The main objective of this system is to reduce the paper works once the Aalsmeer become wide transaction. (EXTOL, n.d.) Additionally, the manufacturing resources planning system is a highly integrated and complex solution controlling the entire manufacturing management activities. It included supply chain planning, inventory management, sales order administration, claim processing, procurement planning, transportation and distribution. This system increases the plant utilization capacity and production rate. (EXTOL, n.d.) ERP enable the auction the flexibility to respond rapidly to customers requests while producing and stocking inventory with what is needed to fulfill existing orders. Their ability to increase accurate and on-time deliver, reduce costs and increase customers satisfaction adds to firm profitability. Additionally, ERP provide company-wide information to help the manager of the auction to analyse the profitability or cost structures easily. (Laudon, K.C. Laudon, J.P., 2009) 3.0 Applying Methodology on New System In order to build up the ERP system, I would like to recommend Aalsmeer to use the alternative method which is System Development Life Cycle (SDLC) to build up the system. Indeed, SDLC is a sequential series of activities that structured step-by-step for the information system of development. It includes six key phases which from initial feasibility study to maintenance of completed application. Figure 4 below shows the traditional SDLC method which referred to as Waterfall methodology. (Haag, S. Cummings, M., 2008) 3.1 System Development Life Cycle model (SDLC) Figure 4: SDLC traditional method (Source from: http://www.websoftwareqa.com/2011/01/applying-qa-to-waterfall-development-wait-what/) Feasibility Study Before the system approve, feasibility must be assessed which is the first stage of SDLC. Feasibility study is used to determine and produce a project plan and budget planning for the development future if the project will be proceed (Start vb dotnet, 2004-2010). Meanwhile, the auction should provide more detail description that required identifying the technical, economic and operational feasibility analysis. (Ambysoft, 2005-2010) Typically, transactions benefits is gained from new system, technical concerns, related costs and development time, if these analyses are feasible, then the auction can be proceed to next stage. However, if the proposal is unfeasible then that should be abandoned and redo. Requirement Analysis The analysis is the following stage, it is for Aalsmeer to verify how the system is processes, what kind of information and new systems are needed and where there are problems. Indeed, Aalsmeer can pass through the existing documentation and questionnaire or interview with workers to determine the problems and then improve it. Meanwhile, business transaction details and standard of performance need to be specified and examined. After that, analyses the information and prepares a document which should include user requirements, managements and recommended plan to develop the new system. (Zwass, V., 1998) Design The primary goal of design phase is to construct a technical blueprint based on the question of how the proposed system will work (Haag, S. Cummings, M., 2008). This stage is for Aalsmeer to learn how the software should perform when they create a layout and the design will based on Aalsmeer needs like purchases and sales records. Moreover, analysis is constantly made from the layout because this is the first thing to show customers. And the final result and structure are typically based on the initial design. Aalsmeer has to carefully explain each step and make sure everything is done because it is very crucial in the whole development cycle. Any glitch in the design phase could be very expensive in the implementation stage or perhaps the other developers will understand the software and then break it, so it will be threaten the Aalsmeers operation. (GeekInterview, 2005-2011) System Implementation The following phase will be the implementation system. This phase will take all the detail design documents from design phase and transform to an actual system. It is for the Aalsmeer to improve, integrate, and purify for several times until they are ready for testing. Software artifacts was build such as catalogs, ordering format, payment format with an online help system to guide customers in their connections with the systems. Testing In this phase the system is tested as a whole and to ensure that interfaces between modules work (integration testing), the system works integrated into the total system when function well and that the system does what the user requires (acceptance testing) (Haag, S. Cummings, M., 2008). As a case study for Aalsmeer, it will be a test whether every data is converts from old system to new system. After that, Aalsmeer will use the new system directly. For sure, the old database have to keep as backup will be better. Maintenance Maintenance is the final phase of SDLC. It is necessary for the finished of successful project on a development to ensure the new system is supported and monitor for the business goal. But, it is clear that changes arise when the project is passed to the end user. So, the developers must find a way that can be adaptable to those changes when they implement the project. Lastly, Aalsmeer has to ensure that those changes are not influence the key operation of software. This is the overall system methodology run which will help Aalsmeer to cope with the changing environment. 4.0 Impact and Effectiveness Once a new system had developed, there will be some effect and impact to few parties, such as organisation, management and employees. And the impact can be advantages and disadvantages. 4.1 Organisation Systematic play a very important role because when an organisation without system, it will be in disorder, and everything will go confuse. Moreover, new system can increase efficiency of the whole organisation process, which means from the top to bottom of the organisation can communicate well with a systematic transaction process. It is sure that will be decrease on employees workload and increase in long-term profit for the decrease of number of employee caused, because everything will do through the new system automatically. For instance, manager can just through the system by one click to get the total sales immediately. Beside, when starting a system, an unexpected cost will be needed at the first time. Of course, the system is difficult to maintain and changes if the system error was occurred. Moreover, Aalsmeer hard to verify the customers tastes and everything computerise that will estrange the customers. 4.2 Management On the management aspect, a new system will generate the statement, invoice, report or arrange document systematically time by using computer. The whole process will be more effectiveness and save time, because all can be done in shorter. The new system will organize the workload automatically to reduce the burden to the management. Furthermore, there will not have any excuse from employees when they do not perform well, this obviously can avoid argument between manager and employees. Additionally, there will a huge amount of orders from customers by using the new system and all business transaction data will be recorded clearly and quickly. However, there are such of disadvantages for the applying new system too. It will very difficult to repair if the system process error occurs during the working hours and hard to continue the operation, because the system might down or even has to stop the operation for the repairing. Perhaps, they will get a lot of complains from their customers too. 4.3 Employee Manpower will be affected too. Firstly, amount of employees will be decrease, because everything can be done by automatically with the new system. For the long-term, it can be save cost for Aalsmeer. Next, the quality and efficiency of employee increase because they just need to follow the system to do what they should be done without the confusing document processes. Obviously, the working flow will be more efficiency and reliable. Otherwise, before the new system applying, Aalsmeer should train their employee in order to get use for the new system. Then there will be a large amount of training fees. Beside, senior staffs prefer old system because of well practice whether its complicated. Of course, the use of new system will decrease the job opportunity to the public. 5.0 Conclusion In conclusion, although there are such advantages and disadvantages on the new system, the system is useful nowadays because the people habits are always changing with the new technology. Furthermore, the electronically had already driven to the flower market and the standing of electronically cannot be ignored in this world. Therefore, implement the new system into an organisation is very important and it is not only for increase of profit, and also can compete with the competitors with positive competition.

Friday, October 25, 2019

Foreign Etiquette :: essays research papers

Etiquette for Greetings and Business Cards As we do business in other countries and as we receive businesspeople from other countries in our American offices, it is important to know how to greet people and how to present our business cards. The greeting is the beginning of the business interaction; if it goes well, we create a positive impression that will serve as a foundation for our business discussions. Business Cards   Ã‚  Ã‚  Ã‚  Ã‚  The ultimate passport in today’s global economy is the business card. It identifies your company and makes it easier for international people to understand your name. Rank and profession in other countries are taken much more seriously then they are in the United States.   Ã‚  Ã‚  Ã‚  Ã‚  For every country in which you travel, have your business card information in English on one side and in the language of the particular country on the other side. Include your name, position title, your company name and address, and your fax and telephone numbers.   Ã‚  Ã‚  Ã‚  Ã‚  In European and North American countries, the business card may be presented with either hand. In Southeast Asia, Africa, and the Middle East, never present the card with your left hand; the left hand is considered unclean. Greetings   Ã‚  Ã‚  Ã‚  Ã‚  Your first chance to make an impression is when you greet someone and exchange names. In America, we tend to be formal but that does not mean we should be careless. Professional, social, and family statuses are very important in many cultures. If you say or do something, which is incorrect, you can offend others and embarrass yourself.   Ã‚  Ã‚  Ã‚  Ã‚  Always use a formal greeting when you meet people from other cultures. Never address them by their first names unless they ask you to do so. In European and North American countries, greet the person with a firm handshake, good eye contact, and the pronunciation of the last name with the courtesy title—Mrs. Moschler.   Ã‚  Ã‚  Ã‚  Ã‚  In Latin American countries, greet a person with a light handshake and maybe an embrace. Remember that most peoples’ names are a combination of their father’s and mother’s names. Only a mother’s name is use in conversation. So, Carlos Mendoza-Zamora would be addressed as Senor Mendoza.   Ã‚  Ã‚  Ã‚  Ã‚  The French also greet one another with a light handshake; the firm U.S.-type handshake is thought to be impolite. Generally, women do not shake hands. Young people and close friends will frequently exchange kissed on both cheeks in addition to the handshake. And the French often shake hands in departing.   Ã‚  Ã‚  Ã‚  Ã‚  In the Orient, the Chinese system presents the surname first and the given name last; for example, Wang Xiansheng would be addressed as Mr.

Thursday, October 24, 2019

Human Trafficking Essay Essay

Human trafficking is the fastest increasing criminal industry in today’s world, coming in second after illegal drug-trade. This type of slavery has been traced back to the ancient Mesopotamian and Mediterranean civilization and has continued to grow. What is human trafficking? Commonly referred to as â€Å"modern-day slavery† is the illegal trade of human beings for forced labor or for exploitation. Exploitation referring to the using others for prostitution or other forms of sexual exploitation, forced labor or services, slavery, or the removal of organs. Woman and young children living in poverty are the ones who usually fall in the trap of the traffickers. Due to poverty many women are not educated and are not employed leaving them with no choice but to sell their bodies to provide for their families. An approximate of 17,500 foreigners are trafficked each year in the United States alone, the number of United States citizens trafficked within the United States are even higher. Human trafficking is a near-guaranteed death due HIV and AIDS women are infected with. Governments around the world are just beginning to address this problem and have realized just how strong this type of slavery has become. Poverty is the leading cause in human trafficking. It has been documented that poverty leads to a lack of education leading to no employment and that leading to sex trafficking by fighting poverty many believe that there will be an end to sex trafficking too. Women living in poverty countries will not be looking into sex driven businesses for employment. â€Å"Trafficking is inextricably linked to poverty. Wherever privation and economic hardship prevail, there will be those destitute and desperate enough to enter into the fraudulent employment schemes that are the most common intake systems in the world of trafficking.† (The United States Agency for International Development) In Kenya, It has been reported that parents have sent their daughters into town for prostitution because they were desperate for money to feed their families. More then 1,500 girls under the age of 18 and as young as 12 in Kenya have been reported to be working prostitution in bars. It is acknowledged that woman and girls who are trafficked to commercial sex are the ones who will most likely be infected with HIV/AIDS. The threat of the disease among the prostituted woman has not made sex trafficking and  prostitution less likely to occur, but has increased the numbers of younger girls being traded. Clients sense that these younger girls are â€Å"virgins† and are uninfected by the virus, making them more popular. BBC News reported South America and India are leading with the highest numbers of infected people with HIV/AIDS in the world. South Africa being the first, having 5.1 million living with the disease and India being second by having a rapid increase in numbers of infected woman due to sex trafficking. BBC News reported: â€Å"In big red light districts, such as Sonagachi in Calcutta, where at least 10,000 prostitutes make a living, some men continue to insist on sex without condoms.†, â€Å"The trafficked girls are forced to oblige. Many come from rural villages and do not know what Aids is before they are sold to pimps.†, â€Å"And as they are moved around the country they can unwittingly spread the disease.† The United States government is committed to fight against human trafficking at home and abroad. The Trafficking victims Protection Act was signed in the year 2000. Stated on humantrafficking.org this Act: â€Å"enhances pre-existing criminal penalties, affords new protections to trafficking victims and makes available certain benefits and serves to victims of severe forms of trafficking. It also establishes a Cabinet-level federal interagency task force and establishes a federal program to provide services to trafficking victims.† The U.S is also helping countries abroad by providing many anti-trafficking and development programs. Millions of dollars were provided to organizations all over the world to provide programs so human trafficking can be fought. The programs contribute on informing people the dangers of trafficking and strengthening the numbers of non-government organizations. Also stated on www.humantrafficking.org that: â€Å"The U.S. has assisted countries to enact anti-trafficking legislation, trained law enforcement officials, prosecutors, border guards and judicial officers on detecting, investigating, and prosecuting traffickers, and protecting victims and provided start-up equipment for new anti-trafficking police units.† The Trafficking Victims Protection Reauthorization Act came out in 2003, dedicated to provide aid to approximately 20,000 victims that are trafficked into the U.S each year. President Bush had signed into law in early January the Trafficking Victims Protection Reauthorization Act of 2005. The United  Stated had started monitoring people who were being trafficked in 1994, and is continuing to do so until human trafficking is prosecuted. All in all, human trafficking is a serious crime that not many people are informed about. Young woman and children are forced into this sickening business everyday. Woman and children living in poverty do not know the meaning of human trafficking due to the lack of education. The highest percentage with people carrying the HIV/AIDS virus is for woman on this planet, many believing part of the percentage is because of human trafficking. Not many woman and children know the risks they are taking when they have no choice but to sell their bodies. Government all over the world should be providing information on human trafficking because no nation is immune from this crime Maria, a 15 year old girl, wanted to get a job and sell bread everyday at the street to increase her family’s little income. One day, A 35-year-old woman, Sofia, stopped by to visit Maria had a chat with her. Sofia and Maria became friends, and in 2004 Sofia recommended an offer to Maria. The offer was a promise to pay her a high salary that would permit her and her family fight poverty. Maria decided to take the offer however she did not inform her family that she was travelling. On the same day of the trip, Sofia made Maria drink something that made her feel really dizzy and unconscious. When she woke up, she found that both of them were in a cab arriving at a strange house in the capital. Inside this strange house, the taxi driver raped Maria. Shocked and broken, but feeling extremely defenseless to prevent what was happening, Maria was taken to a restaurant, where she was obliged to work as a waiter for a month .Sofia decided to be Maria’s mother and collected her i ncome, then moved her to a different restaurant in the town. There, Maria was again forced to work as a waiter and soon after that the servitude extended to sex with customers in a backroom. The cycle kept going on. This is an outrageous example of child labor. Another example of human trafficking is sex trafficking. In the movie Svetlana’s Journey, a young girl was abandoned by her mother. So, a family decided to adopt her when she was thirteen years old. Svetlana was very happy, but did not know that her adoptive family’s only concern was to advertise and sell her into the sex  trade. Svetlana was bought for 10,000 euro, trafficked away from her state, and ended up in Amsterdam where she got beaten and raped every day. She was deprived of all her dreams and ambitions as well as she lost her self esteem. She tried her best to escape many times, but never succeeded. After a period of six months of torture and suffering, she decided that there was no other way to free herself other than to commit suicide. She decided to jump from a window of the building she had been locked in; however, she survived the fall and was taken to a hospital. After that experience, she kept on trying to overcome the harrowing experiences of compulsory prostitution with the help of a non-governmental organization. These examples show that human trafficking is a serious issue that deprives humans, especially women and children, of their basic rights. Those victims of human trafficking are forced to work beyond their capability where their protests are unheard. In accordance with the meaning stated by the United Nations, human trafficking â€Å"involves the movement of people through violence, deception or coercion for the purpose of forced labor, servitude or slavery-like practices.† (Johnson, 2009) .Human Trafficking is a crime against human race that is happening worldwide. This crime involves an act of employing, transmitting, porting or receiving someone throughout a use of power and force for the purpose of exploiting them for commercial sex, debt bondage, or forced labor. Human trafficking is also described as slavery since traffickers utilize cruelty, intimidation, and other types of compulsion to oblige their victims to work against their spirit/strength and will. Every year, human trafficking deprives thousands of kids, teenagers, men and women of their human rights, standard lives, and freedom because they fall into the hands of traffickers, not only in their own countries but abroad too. Human trafficking is a $32 billion business; it is the world’s second biggest illegal trade after the drug trade. Victims of trafficking are forced to work with false promises of high pay and a superior life. Those victims work for little amount of income or no income and they are threatened with deportation, injury to family members, or imprisonment if they try to escape or report and inform their lives of servitude to law enforcement or other organizations. Because human trafficking is a process that forces people to conduct certain actions against their will, it should be universally prohibited in all its varieties. This paper will focus on  those three points: 1- Sex Trafficking 2- Child Labor 3- Children and human trafficking

Tuesday, October 22, 2019

buy custom Antibiotics essay

buy custom Antibiotics essay An antibiotic refers to a substance that either kills or slows down the process of bacteria growth. Antibiotics, together with other anti-viral, anti-parasitic and anti-fungal drugs form a larger group known as microbials. Antibiotics can be considered to be selective poisons and are therefore relatively harmless to human beings. Originally, the term was used in reference to only those formulations made using living organisms. Today, the term refers to even synthetic antimicrobials, for example, sulfonamides. For an antibiotic to be prescribed, the doctor has to determine the type of infection, its location and whether or not the antibiotic can reach the site of the infection. Oral antibiotics are the most commonly preferred approach. Intravenous antibiotics are usually targeted at infections that are much more serious. Sometimes, antibiotics are prescribed in the form of ointments or eyedrops. Nowadays, antibiotics have been subject to overuse and misuse. Misuse comes in form of taking antibiotics that are inappropriate or not adhering to prescription instructions relating to dosage. It is common for a patient to feel better and hence to stop taking antibiotics. In most cases, when one feels better, this is not to say that the disease-causing microorganism has been completely eradicated. Buy custom Antibiotics essay

Monday, October 21, 2019

Casinos Industry

Casinos Industry Introduction Background study Casino is an Italian word which means a small villa specifically built for pleasure. Casinos trace their origin in Italy in 1638 with the first casino being located at Venice (Fun Casino Gaming 1). Casinos are a major component of the global gaming industry (Economy Watch 2). Some countries such as India and other Arab countries consider the industry to be illegal.Advertising We will write a custom report sample on Casinos Industry specifically for you for only $16.05 $11/page Learn More However, some countries such as Singapore are partially legalizing the industry (Economy Watch2). Over the years, casino industry has undergone a rampant growth (Persson 1). According to a report published in 2007 by PriceWaterHouseCoopers, the industry’s net worth averaged $101.6 billion. It is expected that the industry’s total net-worth will be $ 144 billion by 2011. The projection was based on the annual industry growth rate wh ich averages 7.2% (Onlinecasinotopic.com 3). The growth results from the high rate at which new casinos are built and also renovation of the old ones especially in the Pacific region and China. On a global scale, the industry generates a substantial amount of revenue and offers a wide range of employment. The table below gives an illustration of the total revenue generated from the industry today from the various forms of employment. Industry Gross Revenue Commercial casinos $34.11 billion Indian casinos $25.08 billion Card rooms $1.10 billion Legal bookmaking $191.0 million Charitable games $2.24 billion Pari-mutuel wagering $3.58 billion Lotteries $24.63 billion Some countries have got a well developed casino industry compared to others. The table below gives an illustration of the countries with the largest number of casinos. Country Number of casinos Country Number of casinos United States 1673 Lavtia 46 Canada 123 United Kingdom 366 Mexico 34 Spain 70 Germany 137 South Africa 47 France 460 Netherlands 88 Czech Republic 85 Australia 423 Estonia 123 New Zealand 58 Ireland 56 Macao 39 Croatia 51 Bulgaria 53 Aim The report is aimed at analyzing the global casino industry Scope Various sections are included in the report. An outline of the top five casinos in the world and the performance of the industry in the past 5 years is illustrated in the first part. The effect of trade patterns on the industry is evaluated in the second section. The third section entails an analysis of the industry using the porter’s five forces.Advertising Looking for report on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More An external analysis of the industry is conducted to identify the changes in the environment which will promote the growth of the industry. The firm which is expected to undergone significant growth and the factors which will contribute to the growth are also analyzed. Finally, a conclusion and a set of recommendations are given. Top five casinos The top five casinos in 2010 according to a recent rating by Hotel By City include; Foxwoods Resort Casino Tropicana Casino Resort The Peppermill The MGM Grand Macau Over the past years, casino industry has witnessed a rampant growth on a global scale. The table below gives an illustration of the revenue generated for the period ranging from 2005-2010. Casino gaming 2005 (Amount in 2006 2007 2008 2009 2010 Revenue million $). 442.0 677.9 983.1 1,241.3 1,445.9 1,597.5 Change in Trade patterns Trade patterns have had a significant effect on the industry (Walker 11). For example, as a result of the 2008 economic crisis, there was a general reduction in the consumers’ disposable income (Walker 11). The situation was worse in oil importing countries due to increase in oil prices. As a result of the trade patterns, the industry suffered due to a reduction in the level of consumer confidence. There was a decline in revenue especially due to reduction the level of disposable income amongst in-state customers and out-of-state travelers (Walker 12). Most of the customers considered gambling as a luxury. Tourism is one of the economic sectors which contribute towards the growth of Casinos. This arises from the fact that casinos enhance tourism by promoting other industries such as the hotel industry. As a result of the economic recession, there was a reduction in the volume of tourism across the globe. This culminated into a decline in the volume of foreign exchange received from the industry’s ‘exports’ (Seung Harris 109). Industry analysis The casino industry has become very competitive as a result of changes in business environment. The table below gives a competitive analysis of the industry using the Porter’s Five Forces model.Advertising We will write a custom report sample on Casinos Industry specifically fo r you for only $16.05 $11/page Learn More Porters Forces Description Intensity Barriers to Entry Government Regulations. There has been a decline in government regulation towards the industry in various counties. Some of the regulation relate to reduction in tax revenue (Walker 167). Very Low Buyers bargaining power There has been a change in consumer behavior with regard to casinos. Consumers are incorporating casinos in their consumption patterns. Despite the change in behavior, consumers have little bargaining power. This means that they do not have a significant influence on prices. Medium Suppliers bargaining power There are a number of private and public institutions which supply facilities for casinos such as gaming tables and machines. This makes the casino industry to be highly. Low Competition A large number of competitors are venturing the industry due to its lucrative nature. This has greatly influenced the distribution of casinos across the globe (Hoyes Maccinis 475). The industry is also facing competition from other industries such as the hotel industry. A large number of hotels and resorts are incorporating casinos as one of their new ventures. Very High Substitutes As a component of the gaming industry, casinos are facing an increment in the number of substitutes. This is evident in that consumers are adopting other forms of games such as lotteries, horseracing, slots and online gambling. The pricing of the games is attracting a large number of customers. High External Analysis There are a number of external factors which will influence casino industry (Cheong 2). For example, various governments are legalizing operation of casinos. One of the countries which have legalized the industry includes Singapore (Cheong 2). However, there are strict regulations which are aimed at controlling operations of the firms. The objective of the regulations is to ensure that the industry does not have a negative impact on th e society. In addition, technological innovation is also contributing to growth of the industry. The 3 core technologies supporting the growth of the industry include; New gaming devices Customer data mining Surveillance systems These technologies are aimed at attaining maximization of revenue and also to ensure that there is sufficient security (Schwartz 1). For example, it is expected that development of slot machines will contribute towards attraction of new customers (Knightly 4). Marina Bay Sands Casino The casino which is located in Singapore is expected to undergo a rampant growth in the next five years. The casino is undertaking a significant amount of investment to ensure the growth of the casino. The investment is aimed at improving the casinos infrastructure (Portmann 1). Construction of the casino is expected to generate an annual profit of $ 1 billion. Various facilities will be incorporated in the casino so as to attract customers (Sign 9). Some of these facilities i nclude night clubs, restaurants and shopping mall. The growth of the casino is also expected to arise from incorporation of the acquisition strategy (Sign 10). The firm is also diversifying its operation by not only focusing on foreign customers but also on the locals. Focusing on the locus will increase the firm’s profitability potential considering the volatile nature of the tourism industry. This will further be enhanced by the company’s incorporation of corporate social responsibility which will improve the firm’s publicity (Marina Bay Sands 1).Advertising Looking for report on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More Through corporate social responsibility, there is a high probability of a large number of Singaporeans patronizing the casino (Marina Bay Sands 1). Growth of the firm will further be enhanced by the fact that competition within the Singapore casino industry is minimal. This is evident in that only two firms are licensed by the Singapore government to conduct casino business. Conclusion From the analysis, it is evident that the casino industry is expected to undergo a significant growth. Some of the factors which will contribute to the growth include increased legalization of casinos as one of the major games, the high rate of technological innovation and change in consumer behavior. Growth of the industry will contribute towards growth of the global economy. This arises from the fact that casino industry creates various jobs. Recommendations In order for casino industry to have a positive effect on the economy, it is vital for the following to be considered. The industry should be regulated to ensure that it does not influence the society negatively. Firms in the industry should incorporate emerging technologies such as e-commerce so as to attain a wide market share and at the same time increase their customer base. Cheong, Simon. Competition, casinos and the city: an entrepreneurs’ perspective. Singapore: Singapore Institute of International Affairs, 2005. Economy Watch. Casino industry.New York: Stanley St. Labs. 25 Oct. 2010. Web. Fun Casino Gaming. History and origin of Casinos.2010. 26 Oct, 2010. Hoyer, Wayne and Macinnis, Deborah. Consumer behavior. New York: Cengage, 2009. Knightly, Arnold. Global gaming report: casino revenue forecast to increase. Ras-  Vegas Review Journal. 3(2): 1-3, 2007. Web. Marina Bay Sands. Marina Bay Sands launches youth inspirational internship  program. 2010. 26 Oct. 2010. Web. OnlinecasinonTopic.com.Casino industry to reach $144 billion in 2011, 25 July 2007. 26 Oct. 2010. Web. Persson, Anna. Sustainable develo pment in rapid developing casino: destination:  The case of Macau. Hogskolan: University of Hogskolan, 2008. Print. Portmann, Kai. Despite success, Singapore casinos face political risk. Cologne: Deutsch Press, 2010. Web. Schwartz, Dave. Center for gaming research, 2010. 26 October 2010. Web. Seung, Chang and Harris, Thomas. Impact of reduced gaming exports on the economy of Nevada. Review of Urban and Regional Development Studies. 12(2), 109-119, 2000. Web. Sign. Marina Bay Sands: Singapore casino makes sure bet Harris digital signage. 4 Sept. 2010. 26 Oct. 2010. Web. Walker, David. The economics of casinos gambling. Florence: Butterworth- Heinemann, 2007. Print.

Sunday, October 20, 2019

human cloning is it etical essays

human cloning is it etical essays Human cloning is the ability to take a cell from a human donor, take out the nucleus and place it in a unfertilized human egg. Finally the egg is placed into a female body in which the egg delelvops into a younger duplicate of the nucleus donor (sex depending on where the nucleus originated). However, in society such as ours which divides church and state, laws governing human cloning will have to reflect ethical positions that are not based on any God or set of religious beliefs. Issues that have been introduced are of the following: 2.degradation of the parent and family life 3.objectitivation of children and social harm. The possibilities of the embryo being harm are extremely high. For example, before scientists actually achieve the species Dolly it took a recorded 277 experimental tries. In case of humans, being a more complicated mammal, it would undoubtedly prove more in deaths and lethal birth defects. Suggestions to improve these complications are to use a large controlled pool of mammals so one can reduce the margin of error until it equals the normal risks of miscarriages and infant deaths. Secondly, the degradation of the quality of parenting and family life is also put into play. Meaning parents will began to value their expectation of the child instead of accepting the being for what it is a, beautiful innocent child. This kind of family transition can be described best in the Hollywood film Gattaca, in which genes were altered for a more desirable child/citizen. In addition to, The objectification of the children could arise as a result of an unhomely environment. Clones might be used to donate organs or replace a lost loved one. Such acts promote psychological damage that lasts a lifetime with the child feeling a lack of individuality and constrained by the history of their gene donor. Lastly, the possibility of social harm would be the final deteoriation of the cl ...

Saturday, October 19, 2019

Who makes a better parent Men or women Essay Example | Topics and Well Written Essays - 1250 words

Who makes a better parent Men or women - Essay Example the children. Thesis statement: Women make a better parent because they are emotionally attached to their children, but without ignoring their responsibilities. First of all, the importance of parenting in this modern age must be unearthed. Unlike animals, a newborn child is helpless and shows dependency towards its mother. When a calf is born, it can stand up, walk, or even it can run. But it is impossible for a human child. The only thing that it can do is to cry to attract its mother’s attention. So, one can see that the initial stages of a child’s growth and development is strictly limited to the sphere of the intimate care provided by its mother. Gradually, the child attains its adolescent age, teen age, youth and adulthood. During these stages of growth and development, the child’s behavior towards its mother undergoes gradual change, (maybe, negative or positive). In general, girls show attachment toward their mothers and boys try to imitate their fathers (there may be exceptional cases). But the point under discussion is still to be explored. The traditional role of men in families is that of the ‘breadwinner’ or the head of the family structure. Generally, men earn money for the whole family and looks after the other members with due care and responsibility. The image of men in a family is based on responsibility. Besides, men show keen interest to force other members to follow certain disciplinary guidelines. Their role as father and the caretaker of the whole family with responsibility is complex. From a different angle of view, their dual role (both are complex) limits the scope of friendly approach towards children. For instance, they possess an active role in protecting and defending the reputation of the family as a whole. The ‘father image’ is responsible for the deeds of other family members. So, they do have less time to concentrate upon the

Friday, October 18, 2019

Take home quize Coursework Example | Topics and Well Written Essays - 1000 words

Take home quize - Coursework Example The authors Jones and Barnett (2009) description, the authors strongly suggest the importance of the theory to the health educators that makes the theory become very interesting. Moreover, the authors give practical example to support the theory. The authors stated that a health educator needs to identify the intention of a person regarding a particular behavior. In order to successful determine the intentions of a person; it is important to comprehend the following factors as a health educator. Firstly, understand the attitude of the individual towards the behavior. Secondly, the subject must understand the subjective norms and lastly identify how the person perceived the behavioral control. These factors make the theory be of interest as they suggest critical parts in the stages of a change model. b) Contemplation stage: this is a point where a person starts to consider a behavior change someday. For example a smoker and an alcohol drinker who considers quitting the practice of stopping to drink alcohol or smoking someday but still not very ready for it then. The article states that health educators have a responsibility to educate people purposefully to promote, maintain, and improve individual and family and the community health. In a case where the conflict of issues come up, the health educator must consider all the issues in question. Health educators should then give priority to the issues that uphold and promotes the healthy and quality of life through the principles of self-determination and freedom of choice. In section two of this article, it states that as a health educator it is important to encourage actions and social policies. The activities should support and facilitate the best balance as so long as the decisions pose no threats to the health of others. As a health educator, I would take into actions policies that will be of benefit to the community. For example, if in case an immunization is affecting the people, then I would

The Blue Hotel Essay Example | Topics and Well Written Essays - 1000 words - 1

The Blue Hotel - Essay Example The life at the west is of harshness and being unfair to the young men who have no protection. One must defend himself in order to survive at the west when he gets accused of card cheating where by he defends his own personal identity. The father of the son decides not to protect the son and a Swede decides to take the chance and prove his victory. Both the son and a Swede decide to start the fight and discover who the best in the west is. Their fear gives them the confusion of who the winner is and the five men motivate the son to defeat the Swede. The writer is determined to explain how the five characters come together to give the son courage and support to fight at the west and defend his life. The writer also uses a number of styles and themes to prove that there was unity among the five men. In the book, there is the theme of alienation which is the main key in the book. For the men who alienate, they face consequences in their decisions giving out loneliness and they break the bondage unity. One who alienates remains lonely creating a brick with the other members in the society. This makes the lonely person to experience self destructive behavior and be in a state of paranoia. It gives the five men the advantage to come together and rise up idea on how the Swede was to be terminated. Swede who is a stranger in the city just like the other two visitors, Easterner and Cowboy, but he is the odd one out and he really fears on his life of which it is reflected at the end of the story. Honesty is another theme that is depicted in the story which gives unity to the five people in the story to win. Whenever there is lack of trust there is disunity causing dealings on individuals giving them the insecurity motive. One of the characters in the book by the name ‘thieving card player’ is considered to be generous making the

Julias Food Booth case problem Essay Example | Topics and Well Written Essays - 1000 words

Julias Food Booth case problem - Essay Example obsession with figures and data has led to the development of these methods and they are applied in multiple fields from applied physics to management sciences (Chen & Wang, 1997). Julia Robertson faces a challenge of knowing the probable number of units she should sell before making a profit of $1000. She is planning to sell one piece of hot dog and pizza for $1.50 while, she is looking to vend barbecue sandwich for $2.25 and her total budget is $1500. The pizza, hotdog and sandwich will cost her $0.75, $0.45 and $0.90 respectively. Following is the tentative linear model that will be applied in order to determine the number of units of each merchandise type that should be sold to make 1000 bucks in each game. According to the results obtained by running a solver â€Å"Add in† in Excel, it was found that Julia is required to sell 100,000 units of all merchandise before she can think about earning 1000 bucks. The goal of Julia is just too large for a business of vending edible products during a football match. The audience is going to be just more than the target number of customers and therefore, the opening of a booth will be a risky endeavor to say the least. The competition which Julia’s booth will be facing is also going to be immense in nature because Tech Athletic Department will also be selling drinks and food items in the stadium. The customers shall prefer to purchase items from the same install rather than wandering around seeking stalls of different natures (Baron & Tang, 2011). The Tech manages matches as events and it can be understandable that they must have obtained substantial sponsorships. The provision of food items is not a proper business but it is provid ed out of sponsors’ money. So opening a booth in order to sell food items is not a feasible business venture and Julia will be better off if she decides to knock the idea off from the table and search other options of financing for her studies. Julia’s consideration for taking loan from

Thursday, October 17, 2019

How Governments Work Essay Example | Topics and Well Written Essays - 4000 words

How Governments Work - Essay Example All nations throughout the world have some form of government. Governments are intended to be in place to protect the governed. They help keep order in most societies, provide certain common services, and protect themselves from attack by hostile countries (in most cases). The way in which these governments were formed and their laws can vary. Not all nations provide for the same level of personal freedoms as others do. Lawmakers rely on written and unwritten rules to help them determine laws for their people. Most governments are run with their people’s best interests at heart while other governments are run for the sole purpose of satisfying the best interests of leaders. A constitution can be defined as a â€Å"set of rules and customs written or unwritten, legally established by which a government conducts its affairs.† (Roskin, Medeiros, Jones & Cord, p. 46) Almost every nation has either a written or unwritten Constitution. They legally limit the authority of the government. Authority of the government is divided with laws enacted by one segment and administered by another, and an independent judiciary which acts to ensure that laws are administered fairly. Constitutions describe sections of government, their authority and individuals rights to freedom. These descriptions may change based on adaptations made on existing laws. The amendments of nearly any Constitution cannot be changed so easily however the way in which they are interpreted may change. In the United States the Supreme Court must make sure that the interpretations of various laws do not contradict the intended meaning of the Constitution. The Supreme Court’s interpret ation of the Constitution changes as time passes. For example in Plessy vs. Ferguson â€Å"the Court ruled that state laws requiring racial segregation in public transportation did not necessarily violate the Fourteenth Amendment , which provides for equal protection under the laws, as long as the transportation facilities for whites and blacks were physically equal.† (Roskin, Cord, Medeiros & Jones, p.337) However many years later the Court ruled that separate public schools for blacks and whites were unconstitutional because they did not promote equality even though the children were educated in similar facilities. Society’s ideas about the rights of individuals had changed but the Constitution itself did not. Constitutions do not have the solution for every legal problem that can arise so it does not need to be specific. Interpretation of various laws would depend on who is in power and how it may be applied to certain incidents. High courts similar to the United St ates Supreme Court in thirty other nations have this decision making

Annotated Bibliography of The Company Vision and Superordinate Goals Essay

Annotated Bibliography of The Company Vision and Superordinate Goals - Essay Example Some organizations combine both perspectives, yet others focus on congruence between various aspects of an organization (Mindtools.com, 2011). According to mindtools.com, nevertheless, the factor comes down to which issues to focus on that work best for an organization. Whereas a number of models of organizational success go in and out of fashion, one model that has persisted is the renowned McKinsey 7-S framework (Mindtools.com, 2011). The framework was developed in the 80’s by Robert Waterman and Tom Peters. The basic principle of the model, by these two consultants, is that there are seven internal aspects of a company that should be aligned for the organization to be successful. The 7-S framework can be utilized in a wide variety of organizations and, in this case, the U.S. Army Training and Doctrine Command, where an alignment perspective is useful to an organization’s success. The 7-S framework will help an organization to improve on its performance. It will exami ne the effects of future modifications within a company. The 7-S framework will help companies align departments and processes during an acquisition or merger. Finally, the 7-S framework will help organizations determine how best to impose a proposed strategy (Mindtools.com, 2011). According to mindtools.com, the McKinsey 7-S framework can be applied to elements of a project or team, as well. The alignment issues apply in a project or team, in spite of how an organization decides to define the scope of the area it studies. Some of the key elements of the McKinsey 7-S framework that could help organizations to be successful in their visions and superordinate goals include shared values, structure, skills, strategy, staff, style and systems. Shared values, according to mindtools.com should be the priority of any organization since the other six factors mainly are why the organization was created. Finally, the process of analyzing where a company is in terms of these elements is pricel ess (Mindtools.com, 2011). Hence, by determining the ultimate state for each factor will easily help move a team or organization forward. Lacpa.org (2011). Analyzing and improving organizational effectiveness-the 7-S model framework of McKinsey. Retrieved 28th August, 2012, from, http://www.lacpa.org.lb/Includes/Images/Docs/TC/newsletters28/18%20Iluminations.pdf According to lacpa.org, most individuals grew up only knowing the 4Ps framework of marketing which included elements such as place, price, product and promotion. Even though, the 4Ps model still works today, most developed economies have moved on to the improved 7-S framework (Lacpa.org, 2011). Lapca.org praises the 7-S framework since it focuses more on service businesses when compared to the 4Ps model. Therefore, the 7-S framework is more of service marketing when compared to 4Ps model. Lapca.org also discusses the seven elements of the 7-S framework, but it separates them into two sections, soft elements and hard elements . The hard elements incorporate structure, strategy and systems, but the soft include skills, staff, style and shared values. Nevertheless, in combination, both hard and soft elements offer a successful framework for analyzing the team or organizat

Wednesday, October 16, 2019

Julias Food Booth case problem Essay Example | Topics and Well Written Essays - 1000 words

Julias Food Booth case problem - Essay Example obsession with figures and data has led to the development of these methods and they are applied in multiple fields from applied physics to management sciences (Chen & Wang, 1997). Julia Robertson faces a challenge of knowing the probable number of units she should sell before making a profit of $1000. She is planning to sell one piece of hot dog and pizza for $1.50 while, she is looking to vend barbecue sandwich for $2.25 and her total budget is $1500. The pizza, hotdog and sandwich will cost her $0.75, $0.45 and $0.90 respectively. Following is the tentative linear model that will be applied in order to determine the number of units of each merchandise type that should be sold to make 1000 bucks in each game. According to the results obtained by running a solver â€Å"Add in† in Excel, it was found that Julia is required to sell 100,000 units of all merchandise before she can think about earning 1000 bucks. The goal of Julia is just too large for a business of vending edible products during a football match. The audience is going to be just more than the target number of customers and therefore, the opening of a booth will be a risky endeavor to say the least. The competition which Julia’s booth will be facing is also going to be immense in nature because Tech Athletic Department will also be selling drinks and food items in the stadium. The customers shall prefer to purchase items from the same install rather than wandering around seeking stalls of different natures (Baron & Tang, 2011). The Tech manages matches as events and it can be understandable that they must have obtained substantial sponsorships. The provision of food items is not a proper business but it is provid ed out of sponsors’ money. So opening a booth in order to sell food items is not a feasible business venture and Julia will be better off if she decides to knock the idea off from the table and search other options of financing for her studies. Julia’s consideration for taking loan from

Tuesday, October 15, 2019

Annotated Bibliography of The Company Vision and Superordinate Goals Essay

Annotated Bibliography of The Company Vision and Superordinate Goals - Essay Example Some organizations combine both perspectives, yet others focus on congruence between various aspects of an organization (Mindtools.com, 2011). According to mindtools.com, nevertheless, the factor comes down to which issues to focus on that work best for an organization. Whereas a number of models of organizational success go in and out of fashion, one model that has persisted is the renowned McKinsey 7-S framework (Mindtools.com, 2011). The framework was developed in the 80’s by Robert Waterman and Tom Peters. The basic principle of the model, by these two consultants, is that there are seven internal aspects of a company that should be aligned for the organization to be successful. The 7-S framework can be utilized in a wide variety of organizations and, in this case, the U.S. Army Training and Doctrine Command, where an alignment perspective is useful to an organization’s success. The 7-S framework will help an organization to improve on its performance. It will exami ne the effects of future modifications within a company. The 7-S framework will help companies align departments and processes during an acquisition or merger. Finally, the 7-S framework will help organizations determine how best to impose a proposed strategy (Mindtools.com, 2011). According to mindtools.com, the McKinsey 7-S framework can be applied to elements of a project or team, as well. The alignment issues apply in a project or team, in spite of how an organization decides to define the scope of the area it studies. Some of the key elements of the McKinsey 7-S framework that could help organizations to be successful in their visions and superordinate goals include shared values, structure, skills, strategy, staff, style and systems. Shared values, according to mindtools.com should be the priority of any organization since the other six factors mainly are why the organization was created. Finally, the process of analyzing where a company is in terms of these elements is pricel ess (Mindtools.com, 2011). Hence, by determining the ultimate state for each factor will easily help move a team or organization forward. Lacpa.org (2011). Analyzing and improving organizational effectiveness-the 7-S model framework of McKinsey. Retrieved 28th August, 2012, from, http://www.lacpa.org.lb/Includes/Images/Docs/TC/newsletters28/18%20Iluminations.pdf According to lacpa.org, most individuals grew up only knowing the 4Ps framework of marketing which included elements such as place, price, product and promotion. Even though, the 4Ps model still works today, most developed economies have moved on to the improved 7-S framework (Lacpa.org, 2011). Lapca.org praises the 7-S framework since it focuses more on service businesses when compared to the 4Ps model. Therefore, the 7-S framework is more of service marketing when compared to 4Ps model. Lapca.org also discusses the seven elements of the 7-S framework, but it separates them into two sections, soft elements and hard elements . The hard elements incorporate structure, strategy and systems, but the soft include skills, staff, style and shared values. Nevertheless, in combination, both hard and soft elements offer a successful framework for analyzing the team or organizat

Rome and Juliet Essay Example for Free

Rome and Juliet Essay The prologue is the introduction, which gives an overview of the play. It tells us what happens at the end of the play, in this case in Romeo and Juliet it is told in the introduction, for example the lines, a pair of star-crossd lovers take their life, doth with their death bury their parents strife. These two lines say that Romeo and Juliet both deep in love with each other, die at the end of the play, the reason being that their parents hated each other. It also sets the scene of Fair Verona and it explains the contents of the play, Two households, and break to new mutiny. The prologue is said by the chorus. This means it is an idea of a group of people taken from ancient Greek tradition. The prologue does not introduce the audience to the characters in the play; it just talks briefly about the events within the play. It is self consciously dramatic. It emphasises its purpose in telling the story, Is now the two hours traffic of our stage. It directly tells the audience to pay attention, The which if you with patient ears attend, what here shall miss, our toil shall strive to mend, and the play will develop from what the prologue has been revealing. In Franco Zefirellis production of Romeo and Juliet, the prologue is very brief and short. The film starts off with the details, the opening credits. The font to the credits is in white and in a quite gothic style of writing making it fit in with the traditional theme. While the details are slowly appearing on the screen, around the screen there is a thin border of orange geometric shapes on a yellow background. As the border is so bright and colourful, it is able to immediately catch the audiences eyes and therefore grabs their attention. The border suggests a very sixties styles. You would probably expect a more formal, dark edged kind of border. A soft and slow melody played on a harpsichord plays quietly in the background. The effect that Zefirelli tries to create here is to create a nice calm beginning to the play. In shot one, you can see the camera panning over the city of Fair Verona and slightly out of focus. The light is blue and hazy, gradually brightening up as the camera pans, suggesting that it is dawn. The colour of the light in the sky shining over the city, creates a dreamy and peaceful effect, and adds to the beauty of the city that is being shown. You could only just make out the tops of tall buildings and churches at first, but as it gradually gets lighter, the buildings and other features become more into focus. The rooftops of houses, church spires and a river are seen clearly. You are able to feel the quietness of the city in the early morning, which again gives the effect of the city being very calm and peaceful. The camera pans round the whole city, and then moves up towards the sun and stop with the sun being directly in the middle of the screen shot. The sun suggests the hot foreign climate of a hot foreign country, such as Italy. Shakespeares name appears when the camera has stop panning and focused on the sun. All of this equals one continuos shot. The panning is slow, and the brightening of the day is slow, creating a slow pace to the shot. It gives me the impression of a slow climax to the prologue, getting more and more intense as it goes along, and stopping at the sun gives me the impression that it represents the end, with an either tragic end or a very happy end. I think that it is trying to relate to the whole play itself, with the gradual climax with an intense ending. Throughout shot one, the speaker slowly recites the prologue in a poetic style. He speaks slowly going with the steady flow of the slow motion of the panning of the camera, so that it would not effect the backgrounds creation of peace. The speaker of the prologue is a man whose voice is gentle, soothing and rhythmic as he echoes the prologue. He still speaks when going into the second shot. Shot two is of a medieval courtyard. In front of the courtyard there is the city wall with battlements made of stone and brick, which gives the impression of the setting being in the medieval times. The camera stops moving and shows the shot of the courtyard while the speaker finishes reciting the prologue. As he completes his speech of the prologue, the camera moves slightly round to the left, which shows that where the camera is next to the city wall, it is also one of the ends of a busy marketplace. The suns golden bright morning light shines over the city wall and through the street of the marketplace, representing that it is the start of a new day. The sound of the hustle and bustle of a busy marketplace gradually builds up and the first act of the first scene begins there. This effect is to bring in the play with a more calm start and not rushing into the play with a different shot, bringing the audience into a slow and calm beginning. Zefirelli does not create any huge special effects. The title of the play, Romeo and Juliet appears as the speaker says the words star-crossed lovers. Zefirellis purpose of having the title and the words star-crossed lovers coming up at the same time, is to reinforce visually and aurally the main point of the play that it is a tragic story about the lovers Romeo and Juliet. Baz Luhrmanns version of the prologue is done in much more detail and is emphasised a huge amount more. Luhrmann tries to grab the attention of the audience with very fast moving screen shots and very lively music. The first shot that comes up on the screen is of a TV with a blank screen, and the distance between the camera and the TV is very far, making the TV look very small in the distance. The first sound is the fuzziness of a TV, and then on the screen of the TV, the opening credits are displayed on white tiles with a black background. The contrast between the colours gives a very sharp effect. This gives a very different first effect on the audience compared to Zefirellis opening shot. Luhrmanns first shot of the bold white tiles with a black background, gets the audiences attention straight away. After the credits, a female newsreader appears on the TV screen, and she reads aloud the prologue. She says the prologue like reading aloud a news report rather than in a poetic sonnet way. This makes the prologue subtle and it makes the audience think twice before realising that it is the prologue that she is saying. The subtle speaking of the prologue differs with Zefirellis make of the prologue being obvious to opening up the film. Beside the newsreader in the background, there is a small picture with some text underneath it. As the camera is in the far distance, it makes it hard to see what the picture and text are, which makes the audience wonder what it is. While the newsreader is saying the prologue, the camera subtly zooms in directly towards the screen, and the picture in the corner gradually comes into focus. The picture is of a broken ring with the text underneath it saying Star crossd lovers. The symbolism of the broken ring is that the lovers end up being torn away from each other. After the newsreader says the twelfth line of the prologue, the camera suddenly picks up speeds and zooms right into the TV screen, through a high street. At the same time the words, Fair Verona constantly flashes up in white with a black background. From the zooming, it has merged from one background into another. This sudden pick up of speed would as if wake up the audience and shocking them as the screen had suddenly gone from one shot to another. This is very unlike Zefirellis presentation of the prologue, as he keeps his prologue simple and calm all the way through, whereas Luhrmann uses the effect of zooming and flashing words up creating a dramatic scene. The reason of flashing the words, Fair Verona while the camera rushes down the high street, is to make the audience understand the comparison and realise exactly how fair Verona really is in his version of the film. It shows a decaying urban landscape contradicting fair Verona. The font style of the writing is bold like Arial, and is in block capitals, making it clear to the audience what it says. In Zefirellis, as the camera pans over the city, you can see that Verona is very pretty and fair, as the prologue says it is. As the camera reaches the end of the street, the camera is suddenly focused on the face of a statue, which was far in the distance from where the zooming into the street began. Very dramatic music starts to be played loudly, which produces a bigger effect on grabbing the audiences attention. The camera then pulls back to view the tops of two corporate buildings with the statue in the middle. The buildings have big signs on the top of them. They are the names of the two households, Capulet and Montague. They are in different colours, Capulet in red and Montague in blue. The differences in the colours emphasise the difference between the two. The effect of having the statue splitting the two buildings up is to make the point clear, that the two households need something or someone to keep them apart to avoid causing major trouble in the city, as they absolutely despise each other. The statue shown actually represents Jesus Christ. It is Jesus Christ who is trying to control the families and bringing some peace to the city. In Zefirellis version, the point that the two families cannot stand each other is not emphasised. As the prologue is said in the same tone and way all the way through and the pictures are just of how fair Verona is, does not give a definite and clear point that the two households are major enemies. Luhrmann makes it visual to the audience, the hate between the two families. The next part of the introduction to Luhrmanns production of Romeo and Juliet, is of a rapid chain of clips from one to the other including clips of police cars with VBPD on the side of them standing for Verona Beach Police Department. This is shown to tell the audience that this is Verona Beach and not fair Verona. The chain of clips also includes clips of helicopters, clips of the disaster from different viewpoints, some far up in the sky, some close up to casualties who were injured, and the damage done to the city by this one disaster brought up because of the hate between the Capulets and the Montagues. The disaster is emphasised in this rapid succession of clips, to stress how much damage can be caused by one incident done by the two families. It also makes the audience think and imagine if this one incident caused so much damage, the amount of damage that they probably had done to the city in the past and what would be done in the future. The prologue is said once again while another variety of images using other media of newspaper articles and magazine covers appear. This time, the prologue is said by a character whom is actually in the play, referring to how the prologue is traditionally said by the chorus. The character who speaks the prologue is Friar Lawrence, and he says it in a poetic way, and this time the rhythm of a sonnet is emphasised. A man with a soft, gentle and low voice speaks the prologue like it is in Zefirellis production. This is one similarity that the two productions have. As he speaks, some words of the prologue is emphasised by magazine headlines appearing, using the effect of spinning one on top of the other. The headlines include New Mutiny and Civil Blood Makes Civil Hands Unclean. These headlines are to tell the audience and remind them the symbolism and reasoning behind each word in the prologue. There is also a faint background of burning flames when these headlines appearing as if showing the damage done. The images however, some are of like modern day newspapers and magazines. The camera slowly pans through a rack of different covers, and the headline of each newspaper and magazine are all referring to the feud caused between the two households, emphasising that they produce big issues in the city. Other images in this group of images include police taking charge of the situation in a live kind of view, showing how fast the police and other services had to respond to reduce the risk of more damage happening. The police and fire departments had to work into the night with the clearing up of the situation. This is known as the images are taken from broad daylight into the dark night. These images give the audience a visual understanding of how bad it is of the two households hating each other, which can cause so many innocent people in the city to be harmed. As the speaking of the prologue comes to an end, with the two lines A pair of star crossd lovers, take their life with the lines shown in white writing on a black background. This effect by now would be recognised by the audience by now as it had been used before to state the words Fair Verona. This effect of repeating jogs the audiences memories reminding them again and again the importance of the lines in the prologue. As the prologue stops being spoken, the same dramatic music becomes loud again. Each of the main characters are shown one by one with a pause on each with the text describing who each of the characters are and how they are either related to Romeo or Juliet or what the purpose of the character is in the film. This presentation of the character echoes the style of how it was done in famous program called Dallas. In Zefirellis version, the characters were not introduced and the film got right into the first scene once the prologue was spoken. A shot of Romeo looking through the narrow gap of a door appears, and then the camera immediately changes its angle to show what he see, which is a church aisle with blue neon crosses and candles. The angles that these two shots were taken were both through a narrow opening of the door. The first shot was taken from the inside of the church looking at Romeo, the man standing outside the door, and the second shot was taken from the outside of the door looking into the church. It emphasises what Romeo had seen, which the audience can assume is Juliet lying on the alter at the end of the aisle, Romeo thinking that she had really died. It also symbolises with that it was the conclusion and the end, viewing Romeo and the crosses, show that they were linked together and producing the idea of death. There was one more series of fast moving clips and a rush of lines as a final wind up to the prologue. There are a variety of different clips of things that happen from the beginning of the play to the end. The repeating of the clips again and again produce permanent images into the minds of the audience. The prologue ends with the words take their life and move onto the first act. The words take their life are stated to tell the audience that the story line would conclude with something relevant to it. I think that it is a new technique Luhrmann has used. He uses the technique of grabbing the attention of the audience and makes them concentrate. The prologue being reinforced by being presented for the third time, does not makes the audience get bored and tire of the clips being seen and seen again, but make them more excited about the film. I think that both Zefirelli and Luhrmann were trying to represent Romeo and Juliet in a different way, with different techniques. The prologue was of course interpreted differently. Zefirelli presented the prologue in his production in a gentle and calm way all the way through giving the audience a good idea of the peace and beauty of Verona. Luhrmann of course presented the prologue in a different way, almost a complete contrast to what Zefirelli did. He changed Fair Verona into urban sprawled Verona. I think that the presentations of the prologue were both appropriate for their interpretations because Zefirelli wanted to keep his production of Romeo and Juliet original and alike Shakespeare. Luhrmann wanted to interpret the play into something slightly more modern and unlike Shakespeares original version. In Luhrmanns production he emphasised the complications between the two households and the alterations he had made to the film, like how he set his production in an urban city and called it Verona Beach instead of setting it in the original city of Verona in Italy.

Monday, October 14, 2019

History Of The International Anti Corruption Movement Politics Essay

History Of The International Anti Corruption Movement Politics Essay Finding itself at the centre of development discourse for the last two decades, corruption has been a star of the international development scene since it was brought to the top of the agenda in the 1990s  [1]  . Following the end of the Cold War, a changing geopolitical climate encouraged the establishment of an international commitment to condemning and criminalising corruption at the multilateral level, a process which culminated in the appearance of a coordinated global anti-corruption movement  [2]  . Consisting of international agreements, domestic laws and initiatives, the reorientation of international organisations and the mobilisation of civil society, this global anti-corruption movement was aimed at tackling corruption via the systematic implementation of tools and strategies to address the issue on the ground. It is clear that corruption is now a focus of international development. Anti-corruptionism is a narrative that places corruption at the centre of development concerns and is tightly bound up with the modern good governance movement and the corresponding global shift towards legal formalisation.  [3]   Practically, the global movements origins have been suggested to lie in the interests of the US Government, multinational companies and multilateral donors. Corporate complaints about corruption as a non-tariff barrier to trade were a key motivation for the application of moral pressure to the international community for it to take action against international corruption. The US led the charge to encourage the appearance of a unified global agenda, a major concern being the fact that American companies were losing billions of dollars in international contracts from their inability to pay bribes by virtue of the operation of the US Foreign Corrupt Practices Act.  [4]   The emergence and operation of the anti-corruption movement poses interesting questions for any student of international law and development. Importantly, if corruption has been recognised as harmful to societies since ancient times, what was it about the 1990s that spurred the international community to formally address it on a multilateral level? Further, how has the movement affected development on a global and local level and what have been its effects? The following section will examine anti-corruptionism by beginning with the genesis of the movement. It will then examine some methods and outcomes of the movements anti-corruption techniques. Whilst anti-corruptionism has brought international attention to an area which was previously somewhat neglected, critics argue that aspects of the movement itself have been counter-productive.  [5]   Owing to anti-corruptionism, corruption has reached a state of quasi-omnipotence in current development scholarship.  [6]  Culminating in the institution of a global anticorruption movement in the 1990s, this focus on corruption and its role in development emerged in stark contrast with attitudes of the international community in the period that immediately preceded it.  [7]   Having been unsuccessful at the UN, the US in 1981 began lobbying at the Organisation for Economic Co-operation and Development (OECD) for that body to implement an alternative to alternative to the failed UN effort, illicit payments agreement.  [8]  However many OECD countries declined to cooperate due to concerns about the interaction of such an agreement with their domestic law.  [9]  With the fall of the Berlin Wall, the post-Cold War era ushered in a period of immense geopolitical change. With that change, the attention of the international community was increasingly focussed on the internationalisation of economics brought about by increasing levels of globalisation  [10]  . The problem of foreign bribery and corruption was suddenly given new priority by previously hesitant OECD countries who were then more receptive to the idea of an international agreement on the issue. In May 1994, the OECD Ministerial Council adopted the Recommendation of the Council on Bribery in International Business Transactions, which asked members to take concrete and meaningful steps to amend their laws, tax systems, accounting and record keeping requirements and public procurement procedures.  [11]   In 1997, all twenty-nine member countries of the OECD and five non-member countries agreed to sign the OECD Convention on Combating Bribery of Foreign Public Officials in International Business Transactions. The OECD Convention in effect obliged signatory countries to conform to a US model prohibiting bribery and money laundering. This model was then extended further in the UN Convention Against Corruption in 2003. The UNCAC included new commitments to transparency in public works procurement and currently represents the broadest, most recent international commitment to tackling global corruption.  [12]   In this new era of international enthusiasm, institutions such as the World Bank and the IMF came to include anti-corruptionism in their assistance conditionalities.78 Corruption was newly packaged as a socio-economic rather than political concern, by these institutions in order for them to depoliticise and therefore legitimately target the problem.79 Following this, there was widespread publication of the effects of corruption by NGOs and civil society, spearheaded by TI. NGOs and civil society worked to transmit the anti-corruption movement to citizens around the world and were aided by a post-communist trend towards free and active media facilitating the diffusion of the key tenants of anti-corruptionism  [13]  . The radical change of geopolitical climate, growth in international trade spurred by globalisation, participation by civil society, and moral push from the US, converged to popularise a fight against corruption. All this culminated in the appearance of the global anti-corruption movement in the 1990s. There are a number of consequences to the emergence of anti-corruptionism as a key explanatory factor for development failure. The first is principally a consequence of the ideology from which anti-corruptionism itself sprung but is also tied up with the attack on the state that anti-corruptionism encourages and supports. At the core of neo-liberalism is the simplistic mantra of private = good, public = bad. By viewing actions of the state as interference in the functioning of the market as rent-seeking activities neo-liberalism ignored the dangers of private monopolies and anti ­competitive behaviour, both of which began to flourish internally. Moreover, as Joseph Stiglitz has persuasively argued, neo-liberalism as encapsulated by the Washington Consensus failed to take into account the extreme inter-relatedness of everything with everything else in society. The second consequence of anti-corruptionism is arguably more serious and is related again to its role within neo-liberal ideology. It is the way in which corruption has become a mono-casual or predominant explanatory factor for development failures. One of the most potent dangers of anti-corruptionism is therefore not that it is wrong to highlight the damaging nature of corruption although much more work needs to be done to provide evidence for the supposition that it is actually harmful but that it is too simple an explanation alone to account for the failures in development policies. If there has been one central lesson of the past sixty years of development disappointments, it is how little we understand of what actually works in enabling people to fight their way out of poverty. The danger therefore of anti-corruptionism is that it diverts attention away from more nuanced accounts of development failures by providing an illusion of certainty in our understanding of development, and in doing so causes actual and on-going harm. The inability or unwillingness to develop a comprehensive understanding of failure contains within it the risk of failing all over again. The prescription to governments that they need to fight corruption does not provide a list of priorities, a means of going about it or any unanticipated (negative) consequences that may arise. This is largely because corruption tells us nothing about specific actions; instead it is what Polzer, following Euben, describes as an othering tool. In place of describing specific actions, such as theft or vote-rigging, corruption is simply a negative evaluative concept that One of the main effects of the term itself is thus to create a dichotomy between the corrupt and the good that mirrors neatly onto neo-liberalisms central characterisation of the state as bad and the market as good; the othering nature of the discourse, moreover, allows the World Bank, as champion of the market, to take on the mantle of good expert in contrast to the corrupt developing state. Focusing on the corruption of bureaucrats and government officials not only conveniently shields free market ideology from any responsibility for the failure to live up to its claims of wealth creation and the BWI from any responsibility for their role. Anti-corruptionism also exculpates any responsibility that the West its institutions and its citizens may have for, for example, Corruption, because of its place within the good governance agenda, is an ahistorical discourse of the present. Moreover, it is one of course that locates development failures squarely within developing countries, and this predominating focus on developing government failures in the face of our own complicity in them has of course an undeniable smack of cultural imperialism to it.  [14]  As such, it is not only deeply unhelpful but also damaging to the goals of development as well as to the necessary relationship between the global North and South an essential part of development if development goals, however defined, are to be achieved.

Sunday, October 13, 2019

Body Image Presented Through the Media Essay -- essays research papers

Body Image Presented Through The Media   Ã‚  Ã‚  Ã‚  Ã‚  In the world we live in today, we are constantly hearing or seeing advertisements through the media about why you need to lose weight, grow more hair, or have whiter teeth, etc. It is scary to just sit down and watch these advertisements on TV, because they make you feel that if you do not have the perfect body image, which I do not believe there is one, then you will not get the job you want or the boyfriend or girlfriend you have been going after, almost basically just saying that you will be a loser the rest of your life and no one will like you if you do not look a certain way.   Ã‚  Ã‚  Ã‚  Ã‚  I do not want to sound like I am contradicting myself here, but do not get me wrong it is very important for a person to present themself, look attractive, eat healthy and exercise. I just think our society has reached a point where we have become to obsessed with every little part of our appearance. Plastic surgery has got to the point where people are getting their face adjusted more than a Mr. Potato Head doll. Every week I see a new â€Å"miracle drug† infomercial on TV that claims to â€Å"improve your life drastically† just because it will make your hair thicker, your penis larger, or your skin tanner. I thought this group really got their point across when they talked about all of the reality shows focused on changing a persons image or making them look like a celebrity or someone they are not. The cl...